Southern Airways Express
2013 – 2023Founded in 2013 with 3 aircraft and 4 pilots. Grew to become the largest commuter airline in the United States by daily departures and fleet size, operating in every U.S. time zone including Hawai‘i.
Built From
Aviation Experience
C Major Holdings was founded by longtime transportation executives who developed one of America's largest commuter airlines. Today, no longer in the airline industry, they are focused on building C Major Holdings as an independent rental car platform serving regional, rural, and underserved aviation markets.
From Regional Aviation to Ground Transportation
Our leadership team has a proven track record of building and operating successful transportation businesses in the markets C Major is designed to serve.
Surf Air Mobility
2023 – 2025Southern merged with Surf Air Mobility (NYSE: SRFM). The Southern Airways executive team remained with the combined organization during a transition period, contributing to integration, strategy, and operational alignment.
C Major Holdings
2026 – CurrentSouthern's founders concluded their roles with Surf Air Mobility and subsequently launched C Major Holdings—an evolution of the initial Southern Airways rental car concept, but established as a fully independent company.
Why C Major Exists
Traditional rental car companies generally build their airport operations around significant passenger volume. That leaves many regional airports, general aviation airports, FBOs, and smaller airline stations without a rental car model that fits their market.
C Major approaches the opportunity differently.
Our objective is to make smaller aviation markets more connected and more useful.
Airports & Communities
Right-sized rental car solutions that support connectivity and local economic growth.
Airlines
Enhancing the traveler experience and driving more value for your passengers.
FBOs & General Aviation
Supporting pilot, passenger, and crew transportation with reliable on-site options.
Partnership Focused
Collaborative relationships that deliver dependable ground transportation where it is needed most.
Leadership
Stan Little
Co-Founder & Chief Executive Officer
Stan Little is an airline executive, attorney, and entrepreneur with a demonstrated history of building and scaling transportation and service businesses.
He founded and served as CEO of Southern Airways Express, growing it from a startup into the largest commuter airline in the United States by daily departures and fleet size.
Following Southern's merger with Surf Air Mobility, Stan served in senior executive leadership during the company's transition to public-company operations, with responsibilities spanning integration, strategy, capital markets positioning, and operational alignment. After completing his tenure with Surf Air Mobility, Little turned his focus to new ventures, including the development of C Major Holdings.
Stan's entrepreneurial experience extends beyond aviation and includes businesses in transportation, media, retail, and other industries. He has practiced law since 2002 and has experience in contract structuring, regulatory matters, and complex transactions.
He holds a Bachelor of Arts and Juris Doctor from the University of Mississippi.
Keith Sisson
Co-Founder & Chief Operating Officer
Keith Sisson is a founding partner of Southern Airways Express and played a central role in the company's operational development, growth, marketing, and strategic expansion.
He served as COO during the airline's launch and infrastructure buildout, later leading marketing and revenue growth as CMO, and then as Chief of Staff during periods of rapid expansion.
Following the Surf Air Mobility transaction, Keith served in a transitional role as Executive Vice President of Business Development, focusing on partnerships, network expansion, and new revenue opportunities. After concluding his role with Surf Air Mobility, Sisson joined Little in launching and developing C Major Holdings.
His experience includes utilization-driven business models, customer acquisition, multi-location operations, aviation partnerships, and development of new markets.
He holds a Bachelor's degree from the University of Mississippi.
Bruce Jacobs
Co-Founder & Director
Bruce Jacobs is a founder of C Major Holdings and serves as Secretary and Treasurer of its Board of Directors. He brings extensive leadership experience across aviation, finance, technology, aircraft leasing, and business integration.
Jacobs was a founding partner of Southern Airways, serving as Board Secretary/Treasurer and later Chief Integration Officer, where he helped integrate four airline acquisitions and supported the company’s growth in regional and underserved aviation markets. His aviation experience also includes nearly two decades of aircraft ownership, leasing, and management through JA Flight Services and BAJ Flight Service.
Previously, Jacobs served as Chief Information Officer of LaSalle Bank. He brings this combination of operational and financial experience to C Major’s mission of expanding reliable rental car access at regional airports and FBOs.
Jacobs is a Purdue University alumnus and resides in Empire, Michigan.
Our Mission
Connect Communities
Beyond the Runway
Our mission is to make regional, rural, and underserved aviation markets more useful by providing dependable ground transportation that connects passengers with the businesses, people, institutions, and destinations they came to reach.
Airports
Stronger partner. More connected community.
Airlines
Better experience. More value for your passengers.
FBOs
Reliable on-site transportation for pilots and crews.
Communities
Transportation solutions that drive local economic opportunity.
C Major Holdings | Connecting Communities Beyond the Runway